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Medical Marketing Manager
City: Slough
We are Reckitt
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
Marketing
Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.
Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.
With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.
About the role
You will be a part of the Medical Marketing team in the UK part of North Europe region and will be responsible for development and execution of medical marketing strategies across select healthcare brands within Reckitt.
Your responsibilities
Be the member of the medical marketing function within Reckitt UK, working with the UK Self Care Category Managers from the Marketing leadership team to set and direct the SelfCare portfolio priorities for healthcare professional marketing and communications.
Manage the medical marketing priorities to build and execute medical marketing strategies across the healthcare brand portfolio.
Work with Medical Marketing team lead to liase with with global category teams to ensure alignment with global strategy Work collaboratively with the Category Managers and Brand teams in the development of marketing plans, appropriate marketing tools and materials to drive growth in selected healthcare products.
Manage the execution of of a KOL led strategy & propose new ideas to to increase and enhance the advocacy for the healthcare categories in which Reckitt operates and products within the portfolio of selected healthcare brands.
Act as medical liaison as required to support the development of strategic partnerships, KOLs; attending key healthcare conferences and presenting at advisory board meetings
Effectively manage the medical marketing budget for responsible brands.
Monitor relevant legislation, medical issues, trends and guidelines in the UK and identify and manage risks and opportunities.
The experience we're looking for
Educated to a high standard in a scientific discipline; preferably with a second degree or healthcare professional qualification (medical, clinical, pharmaceutical related degree)
Demonstrable healthcare / medical marketing experience gained in FMCG and Pharmaceutical markets (5 years)
Proven experience engaging and collaborating with Key Opinion Leaders across healthcare disciplines
Understanding of the NHS structure, including drug tariff listings
Strong knowledge of both prescription (Rx), over-the-counter / P-line and GSL products
Sound experience and knowledge of the UK healthcare industry
Knowledge of relevant healthcare practices, codes of conduct, policies and how these impact marketing plans
Ability to build good relationships and challenge constructively and confidently
Strong conceptual and analytical skills with ability to develop strategies, tactics and measurable implementation in line with opportunities and changes within the market
Insightful, with the ability to consolidate complex information, interpret & construct straightforward plans.
Ability to work on complex projects with a good understanding of medical terminology
Demonstrate Reckitt leadership behaviours & establish role model behaviours for the rest of the team.
Ambitious and keen to take on responsibility in an organisation that provides a high level of autonomy and individual responsibility.
Ability to challenge the status quo and propose improvement.
Tenacious and resilient, driven to achieve even when faced with obstacles
Strong commercial understanding of business issues/opportunities balanced with a deep understanding of the NHS and changing healthcare environment
The skills for success
Demonstrated agility in managing a brand amidst competitive and complex environments.
A robust track record in Marketing, with a shining portfolio of successes in both Marketing and Sales functions.
An ability to combine strategic thinking with decisive action, backed by a sharp commercial mindset.
Insightful grasp of consumer behaviour and market trends, with an emphasis on a global perspective.
Excellent communication skills, adept at nurturing relationships and managing stakeholders with ease.
What we offer
With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
Equality
We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
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