About the Role Medscape, the go-to source forhealthcare professionals seeking trusted medical and wellnessinformation, is looking for a Marketing Manager to join our GlobalMarketing Team. In this role, you will lead digital marketinginitiatives, support European and LATAM markets, and workcross-functionally to drive revenue growth across multiplechannels. This is a fantastic opportunity for a Marketingprofessional with a background in publishing, life sciences, orhealthcare to take the next step in their career. You will play akey role in developing high-impact marketing campaigns that engageB2B clients within the HCP and pharmaceutical markets. KeyResponsibilities - Contribute to the development of annualmarketing plans and budgets for Medscape’s global markets. - Leadand deliver on end-to-end digital marketing campaigns acrosscontent marketing, social media, SEO, paid media, and thoughtleadership initiatives. - Collaborate with sales and internal teamsto create compelling sales enablement content and promotionalmaterials. - Manage Medscape’s online presence and brandpositioning in key industry events, medical congresses, andthird-party thought leadership activities. - Track and analysemarketing performance, providing insights and recommendations forfuture improvements. - Support the development and implementationof efficient marketing processes to drive productivity. - Attendglobal sales meetings to align marketing strategies with businessgoals. What We’re Looking For - 3+ years of marketing experience,preferably in healthcare education, life sciences, or medicalpublishing. - Strong expertise in digital marketing, contentcreation, and B2B marketing campaigns. - Proven ability to developcompelling sales narratives and promotional content. - Experienceworking with cross-functional teams to execute high-impactmarketing initiatives. - Strong analytical mindset with experiencetracking campaign performance and ROI. - Confident presenter withexcellent communication skills and experience engaging internal andexternal stakeholders. - Experience managing budgets and optimizingmarketing spend. Why Join Us? - Be part of a global leader inmedical publishing and healthcare education. - Work on innovativedigital campaigns that make a real impact in the life sciencesindustry. - Collaborate with a diverse, international team ofprofessionals in a dynamic and fast-paced environment. -Opportunity to drive strategic marketing initiatives and influenceglobal B2B engagement. Diversity & Inclusion WebMD is an EqualOpportunity/Affirmative Action employer and does not discriminateon the basis of race, ancestry, colour, religion, sex, gender, age,marital status, sexual orientation, gender identity, nationalorigin, medical condition, disability, veteran status, or any otherbasis protected by law. #J-18808-Ljbffr
