Head of Global Marketing

Cambridge
2 weeks ago
Applications closed

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Head of Global Marketing - Digital Health | B2B SaaS
Hybrid (Cambridge area)
Up to £110k DOE + benefits

Are you a seasoned marketing professional, with strategic leadership experience, a 'lead from the front' mentality, and a strong background in B2B SaaS/life sciences?

You’ll be joining a science-led, global business working at the intersection of clinical research, digital technology, and data. Their platforms are used in clinical trials worldwide to measure patient outcomes accurately, both in clinic and remotely, helping accelerate drug development and improve patient health.

This role sits at the heart of the commercial leadership team. You won’t be polishing decks from the sidelines. You’ll be shaping strategy, leading a global team, and driving measurable commercial outcomes in a complex, relationship-driven market.
If you enjoy turning complex science into clear, credible positioning, building teams that perform, and holding marketing accountable to revenue, this will suit you.

What you’ll be doing
Owning and leading the global marketing strategy, tightly aligned to commercial goals
Taking full accountability for brand, demand generation, content, thought leadership, digital and events
Managing the global marketing budget and allocating spend based on impact and return
Working closely with Business Development and Inside Sales to shape messaging, campaigns, and go-to-market priorities
Defining and evolving market positioning in a competitive, science-led landscape
Building integrated demand programmes that generate qualified pipeline and support deal progression
Championing voice-of-customer insight to ensure campaigns reflect real buyer needs
Elevating the brand through credible storytelling, customer success, and thought leadership
Leading the annual events and conference strategy
Providing sales enablement that genuinely supports commercial conversations
Setting KPIs tied to revenue, pipeline velocity, and customer growth
Using data to optimise performance and guide investment decisions
Leading, coaching, and developing a high-performing global marketing team
Partnering with Legal and Compliance to ensure all activity meets regulatory and data protection standardsWhat they’re looking for
Significant B2B marketing leadership experience (typically 10+ years)
Background in SaaS, digital health, e-clinical, clinical trial services, or similar science-led environments
Proven track record of building marketing strategies that drive pipeline, deal velocity, and growth
Strong experience across brand, demand, content, automation, and customer engagement, with good judgement on where to focus
Confident translating complex or scientific concepts into clear, compelling narratives
Experience managing budgets and demonstrating ROI through data and reporting
Hands-on experience with tools such as HubSpot (or similar), LinkedIn Campaign Manager, analytics and attribution
Strong people leadership skills, with experience building collaborative, accountable teams
Comfortable influencing senior stakeholders and operating at leadership level
Most importantly, they’re looking for someone commercially sharp, curious, and comfortable operating in a fast-moving, science-led environment where trust and credibility matter.

What’s in it for you
A senior leadership role with genuine influence over commercial direction
Work that directly contributes to improving global health outcomes
Hybrid working: 3 days per week onsite just outside Cambridge, with flexibility beyond that
26 days annual leave plus bank holidays, including a Christmas shutdown, with buy/sell options
Competitive pension with strong employer contribution
Life assurance
Private healthcare and cashback schemes
Employee Assistance ProgrammeThis is a role for someone who wants ownership, challenge, and the chance to build something meaningful rather than just maintain what’s already there

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