Trade & Shopper Marketing & POS Manager – Major OTC Brand
Initial 9 months Temp-to-Perm Contract
Day Rate equivalent of c.£55-65K perm salary
Location: North of London/Hybrid
TP438825
URGENT - QUICK STARTER REQUIRED FOR THIS ROLE
- Join a global pharmaceutical leader known for its innovative products and commitment to improving lives
- Working with major customers, agencies and cross-functional teams to drive innovative brand launches and marketing campaigns
- Supportive and inclusive company culture that values work-life balance and professional development
- Real autonomy & accountability in the role with career development opportunities
Hybrid working with 2 days/week in the office, easily commutable from London.
Our client, a global pharmaceutical company with a portfolio of major brands, pharma and OTC, is seeking a talented Trade Marketing & POS Manager to join its dynamic UK team. This is an exciting opportunity to make a significant impact in the business and wider consumer healthcare industry.
What’s this role about
In this high-visibility position, you will play a crucial role in developing and executing trade marketing strategies to drive the success of a number of key brands. You will work closely with brand, sales, and medical affairs teams, to ensure the effective implementation of marketing campaigns and product launches at retail store level, bringing creative ideas to raise brand visibility and consumer engagement.
Key Responsibilities
- Developing and implementing trade & shopper marketing strategies aligned with the company's marketing objectives
- Collaborating with cross-functional teams to plan and execute successful product launches and marketing campaigns
- Analysing market trends, competitor activities, and customer insights to inform marketing strategies
- Monitoring and reporting on the effectiveness of trade marketing initiatives, providing recommendations for improvement
- Building strong relationships with key stakeholders, including healthcare professionals, trade partners, and industry associations
- Staying up-to-date with industry trends and regulations to ensure compliance, adapting marketing strategies accordingly
Skills & Experience Checklist
- Proven experience in trade & shopper marketing, preferably within the pharma or healthcare industry
- Strong understanding of the UK OTC healthcare market and regulatory environment
- Excellent project management and organizational skills
- Exceptional communication and interpersonal skills
- Proficiency in data analysis and market research, with the ability to derive actionable insights
- Creativity and innovation in developing impactful marketing strategies and campaigns
- Conversant with PAGB regulations for promotional and display activity
- Experience working with major retailer activation teams such as Boots and Superdrug
If you are excited by this opportunity, talk to me now. This is a super opportunity to bring your skills and energy to an exciting, busy and challenging role. Contact: Adam Tarsh at
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