Business Development Representative

Metric Bio
Ireland
2 months ago
Applications closed

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Job Summary:We are seeking 2Business Development Representatives(BDR). The position plays a critical role in driving growth by identifying, engaging, and qualifying potential customers within the biotech and life sciences industry. This role involves building relationships with researchers, labs, and industry professionals to understand their needs and connect them with relevant products or services. The ideal candidate is passionate about science, motivated by results, and thrives in a dynamic, innovative environment.

Responsibilities:

Lead Generation and Market Research:

Identify potential customers, including academic institutions, pharmaceutical companies, biotech firms, and research organizations.

Conduct thorough market research to understand trends, customer needs, and emerging opportunities in the life sciences sector.

Build and maintain a robust pipeline of prospects using CRM tools, industry databases, and digital platforms like LinkedIn and PubMed.

Prospecting and Outreach:

Engage in proactive outreach through email, phone calls, and social media to generate interest in the company’s products or services.

Personalize communication to align with the unique needs and goals of researchers, labs, and other target audiences.

Lead Qualification and Discovery:

Conduct initial discovery calls to understand the scientific needs and challenges of prospects.

Qualify leads by assessing their research focus, budgets, and potential for long-term collaboration.

Schedule meetings or product demonstrations for the sales or technical teams.

Collaboration and Feedback:

Partner closely with sales, marketing, and product teams to ensure consistent messaging and alignment with market demands.

Provide feedback to marketing on campaign effectiveness and industry trends.

Share customer insights with product development teams to enhance offerings.

Pipeline and CRM Management:

Maintain accurate and detailed records of all prospect interactions, activities, and follow-ups in the CRM system.

Track key performance metrics, including outreach efforts, lead conversion rates, and revenue impact.

Industry Knowledge and Training:

Stay current with advancements in the biotech and life sciences industries, including technologies, competitors, and regulations.

Participate in regular training sessions to develop expertise in the company’s products, scientific applications, and customer personas.

Job Qualifications (Experience, Education, Knowledge, and Skills):


Bachelor’s degree in Biology, Biochemistry, Molecular Biology, or a related life sciences field is required. Advanced degrees are a plus.

1–3 years of experience in business development, sales, or a customer-facing role in the biotech, pharmaceutical, or life sciences industry.

Familiarity with lab processes, research workflows, and scientific products is highly desirable.

Strong interpersonal and communication skills with the ability to engage scientific audiences.

Proficiency with CRM tools (e.g., Salesforce) and outreach platforms.

Self-motivated, goal-driven, and capable of managing multiple priorities in a fast-paced environment.

Analytical mindset with the ability to translate technical concepts into customer solutions.


Competencies Identified for Success:


Customer-focused: Puts the customer first, understanding their needs and matches to Vector’s business capabilities; Develops a solution that fits their goals and objectives with a high sense of urgency

Communication: Effective communicator in written and visual form, tailoring the communication style to the audience or stakeholders; communicates early, with transparency; asks for help early, feedback often and recognizes the efforts of others

Commercial: Strong prior sales experience selling life science tools into Academia and Industrial accounts; Consultative selling experience with providing solutions based on customer needs identified; having account management and B2B experience; owns deliverables and has the initiative to hunt for new expansion business

Collaboration: Builds strong relationships with customers and drives success through a collaborative approach by working cross functionally internally and externally for the success of the business

Technical: Familiarity with Histology workflows (IHC, IF) – need to have scientific technical discussions; Analytically data driven, understanding and utilization of systems & tools to advance sales opportunity activities through all phases of the sales funnel; understand KPI’s and metrics that impact opportunity progression.

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