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OTC Brand Manager

Hatfield
1 month ago
Applications closed

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OTC Brand Manager – immediate start
£65k (experience dependent) + benefits + hybrid working + permanent role opportunity in the future + friendly and collaborative team environment
A highly successful, global pharmaceutical organisation is looking to engage with an experienced OTC Brand Manager on an initial 9-month FTC to help deliver their marketing strategy & initiatives across a portfolio of iconic OTC brands
OTC Brand Manager remit:

  • Responsible for supporting strategy and leading the planning and execution of online and in-store promotional activations, including new product launches.
  • Manage POS critical path, ensure POS materials align with brand guidelines and strategies.
  • Oversee POS execution, from strategy and planning to approvals, production and performance analysis.
  • Collaborate with sales team to implement retail activation plans and explore new opportunities.
  • Attend trade conferences, coordinating necessary materials.
  • Monitor POS budget, ensuring all costs align with financial plans.
  • Track live activations and competitive trade activities and share insights.
  • Create quarterly trade marketing presentations, securing trade buyer buy-in for upcoming periods.
  • Lead agency relationships for POS artwork, printing, and fulfilment.
    OTC Brand Manager profile:
  • Relevant Scientific Degree and / or Marketing related qualification (CIM)
  • OTC experience and familiarity with PAGB codes of practice and Veeva approval systems.
  • Experience working with retailers such as Boots, Superdrug etc.
  • Deep understanding of the consumer journey and passionate about consumer behaviours.
  • Budget management & Agency management.
  • Results-driven, focused on campaign performance and leveraging insights.
  • Strong influencing skills, able to engage buyers, account managers, marketing teams, and internal stakeholders in decision-making.
  • Strong data analysis skills, using insights to measure campaign effectiveness and drive recommendations.
  • Can-do, entrepreneurial attitude, with great commercial acumen.
    This OTC Brand Manager position is an exciting opportunity to take on a key role within the business, so if the above looks of interest, then please send us your profile and one of our consultants will be in touch
National AI Awards 2025

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