CRO Sales and Marketing Manager

Sales Business Development Marketing Social Media
Are you a driven, ambitious go-getter with excellent interpersonal skills and a flair for Marketing?
Do you have experience in the CRO space? (CROs - Contract Research Organisations are designed to reduce costs for companies developing new medicines and drugs in niche markets)

You will be working remotely with occasional visits to the Surrey office.

About the Client
We are a specialist Contract Research Organisation (CRO) in Global Clinical and Post Marketing Drug Safety, and Medical Services, with a wealth of experience in Pharmacovigilance, Signal Detection and Medical Affairs – and the various, numerous and extensive legal safety/medical obligations for licence holders to comply with.

Together with our sister company, we continuously seek new and innovative ways to provide added value for our clients – going above and beyond expectations and optimising processes and procedures involved with clinical and post-marketing drug safety.

Job Duties and Responsibilities
Business Development
Work with the CEO and other departments to innovate company processes for sales.
Manage and oversee internal and external business development activities.
Conduct analysis of the Database for potential clients, contacts and results.
Develop and manage a network of professional contacts to support the expansion of the Company.
Research and build relationships with new clients.
Initiate discussions between decision-makers and the CEO.
Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in business development opportunities.
Obtain quotes and key information from potential marketing vendors and present as pros and cons to the CEO, to aid assessment of opportunities.
Marketing Oversee and contribute to advertising materials in order to support the development of the company.
Design sales campaigns for use in brochures; e-advertising; telesales, website and other opportunities.
Using knowledge of the market and competitors, identify, develop and maintain the Company's unique selling propositions and differentiators.
Establish and maintain brands through a variety of media sources, including direct marketing, social media and third-party consultants.
Oversee the creation of website and social media content with Business Development.
Oversee and monitor competition marketing initiatives.
Promote through a variety of sources training courses/seminars and other services offered, in addition to promoting courses via a third party.
Venue organisation for training and conferences.
Liaison with third-party providers of telesales and any outsourced marketing activities for updates, new promotions, status, payments and contracts.
Oversee implementation and maintenance of Customer Relationship Management (CRM) system and sales pipeline.
Review, develop and distribute newsletters/industry ‘e’ shots.
Oversee and attend roadshow development work.
Provide periodic updates to the team to advise of any articles in the media where the Company may be featured.
Measure the success of various sales campaigns and report to the CEO.
Work with the CEO to ensure a quality and consistent approach to Sales with Marketing.
Management of the Sales team (contract at present), including leading 1:1 meetings, staff appraisals and support recruitment activities as required.
Attendance at management team meetings.
Administrative Ensure the company’s brand guidelines for products and services are up to date with the latest developments in sales.
Provide other departments with branded versions of documentation when required.
Assisting with the undertaking of bids and bid defences where required.
Maintain an awareness of current clients and associated activities.
Management of departmental training of other staff members where required.
Such work requires the employee to follow strictly the guidelines, company policies, Standard Operating Procedures (SOPs) and Working Practice Documents (WPDs) in place and observe the regulations in this highly regulated area of medicinal drugs, medical devices and cosmetics.
Required Qualities An understanding of the CRO sector.
Excellent organisational skills and attention to detail.
A diligent work ethos.
Excellent communication skills (written and verbal).
High level of Marketing competency.
A good level of IT competency.
Ability to work as part of a team.
Ability to work to deadlines.
A proactive, “can do” solution-based attitude.
A desire to continue the development of Company policy for quality improvement.
Takes accountability for work undertaken.
Role model for junior employees i.e., punctual and professional.
Demonstrates expertise and extensive knowledge in Marketing and general Business development.
Ability to manage junior staff effectively to ensure productivity and a positive working environment (demonstrating leadership skills).
Desired Qualifications and/or Experience Sales & Marketing educational background (degree preferred but not essential).
Sales & Marketing experience relevant to the role.
Experience in management or leadership (desirable but not essential).
Practical experience in sales Campaigns.
Pharmaceutical industry experience.

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